Oishii is an innovative company transforming agriculture through vertical farming. The company is behind the world’s largest indoor vertical strawberry farm. Harmoniously marrying nature with technology, Oishii has recreated the elements—rain, air, heat, light, and nourishment—to preserve and embrace nature’s finest for the perfect fruit every time, all year round.

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Located in Jersey City, New Jersey, the new farm spans more than 74,000 square feet to exclusively grow the company’s strawberries. The new system implemented at what is now the company’s flagship uses 60% less energy and 40% less water than the first generation technology that was until now used to produce the strawberries.

The Japanese cultivar is grown in Oishii’s three indoor vertical farms, which harmoniously marry nature, technology, and farming techniques perfected for decades in the foothills of Japan.

The company was the first to grow vertically farmed strawberries for consumers – considered to be the most sophisticated crops to farm because of their long cultivation cycles. The company perfected the fruit through its first-of-its-kind pollination method, conducted naturally with bees. The hyper-locally grown produce is farmed without pesticides and is perfectly ripe year-round.

According to timeout